Happy New Year

Wilson's Bacon, 1920, originally uploaded by Gatochy.

Click image for 596 x 881 size. Scanned from Taschen's "All-American Ads of the 20s".

"Happy New Year 1920

for your New Year's breakfast - Wilson's Certified Bacon

'Start the New Year right' - a few rashers of this carefully-selected, skilfully-smoked and cured bacon, with its tempting mild, sweet flavor and its appetizingly good quality, will put the zest of happiness upon the day.

Like Wilson's Certified Hams, Oleomargarine, Preserves and all Wilson products, our Certified Bacon is selected, handled and prepared with the respect your own mother would show toward anything she prepared especially for your table.

Write us for a free copy of 'Wilson's Meat Cookery' - a book of authority on the economical buying and cooking of meats.

'This mark Wilson & Co. your guarantee'

The Wilson label protects your table"

Max Factor, 1969

Max Factor ad, 1969, originally uploaded by Gatochy.

Click image for 746 x 1000 size. Scanned from The Golden Age of Advertising - the 60s.

"If you're looking for the most luxurious cover-up in the world... don't settle for mink.

Get Pan-Stik Make-up only by Max Factor.

With Pan-Stik cream make-up your complexion becomes flawless... quietly elegant. Pan-Stik slips on softly. It covers flaws, covers freckles, covers everything but the beauty of you. It hovers softly on your skin, ricjer than milk, sweeter than honey to the eye (delicately smooth to the touch). No wonder Pan-Stik is known in certain circles as the make-up that great beauties are made of."

Réussite nail varnish, 1950s

Réussite nail varnish, 1950s, originally uploaded by Gatochy.

Click image for 810 x 1024 size. Scanned from a Film Complet magazine, 21-9-50. Via Agence eureka.

"The Cream-Varnishes are the latest fashion, an addition to the prestigious brand Eclador de Lesquendieu of varnishes, polishes, rosée de perles"

Face Powder Rigaud, 1950s

Face Powder Rigaud, 1950s, originally uploaded by Gatochy.

Via Agence eureka.

"The reflexion of your charm and beauty will prove the precious qualities of

Rigaud Face Powders

In 16 hues and delicately perfumed"

Bernardo Marques, Namúli

Bernardo Marques, Namúli, originally uploaded by Gatochy.

Via Dias que Voam.

"Namúlia rivals with the best foreign teas

Tasty till the last drop

Sold only in packets"

Mentholatum, 1947

Século Ilustrado, No. 484, April 12 1947 - 7b, originally uploaded by Gatochy.

Scanned from Portuguese magazine Século Ilustrado, No. 484, April 12 1947.

"For rough and irritated skin

Mentholatum

Its soothing properties give instant relief"

The Wizard of Oz, 1940

Século Ilustrado, No. 152, November 30 1940 - 21, originally uploaded by Gatochy.

Click image for 1866 x 2634 size. Scanned from Portuguese magazine Século Ilustrado, No. 152, November 30 1940.

Sapolio, 1898

sapolio 1898, originally uploaded by Captain Geoffrey Spaulding.

"Laugh and your tins laugh with you - if you use

Sapolio"