Click image for 750 x 1000 size.Scanned from The Golden Age of Advertising - the 60s.
"Color, everyone?
Sure, but which? Here they are: nine of the glowing colors you may select in the handsome new phones Western Electric makes for Bell telephone companies. The picture chart above shows the relative public popularity of these telephone colors. Have you see them lately at your Bell business office?
The trend in telephones is definitely to color - in both home and office - to complement any decor, or just for the sheer fun of it. And we at Western Electric are happy to oblige; in fact, two-thirds of all new telephones we'll make this year will be in color. The rest will be in traditional black.
Producing good looking, dependable telephones and the equipment needed to serve you, is one of our main jobs as part of the Bell System.
Western Electric, manufacturing and supply unit of the Bell System"
Tuesday, February 8, 2011
Western Electric, 1960
Sunday, February 6, 2011
Saturday, February 5, 2011
Saltratos Rodel, 1947
Click image for 824 x 760 size. Scanned from Portuguese magazine Século Ilustrado, No. 485, April 19 1947.
"What to do to have happy feet?
Nothing simpler! Add to your usual foot bath a handful of Saltratos Rodel, to make water milky. Dip your sore feet. Delicious and quick relief. This foot bath will soothe calluses, make disappear pain and reduce swelling. Walking becomes a pleasure - one can wear smaller shoes. Saltratos Rodel (oxygenated salts for foot treatment). In all pharmacies and drug stores.
This stocking may still fit.
Have 'VITOS' repair it, you will be amazed.
Vitos, quick, economical, perfect work."
Friday, February 4, 2011
Coffeematic, 1959
"Now in beautiful stainless
the lifetime metal that's always friendly to your coffee
New Universal Coffeematic with the Flavor-Selector
Stainless for Easy Cleaning
Just reach in the wide top and wipe clean. It never needs polishing, won't pit or stain and won't absorb bitter oils that spoil the perfect flavor of your coffee.
For those who want the very finest, Universal presents this new model of its famous Coffeematic in stainless steel. It combines the striking beauty of modern design with the ideal metal for perfect coffeemaking. And like every Coffeematic, it makes coffee exactly to your taste time after time. Simply set the Falvor Selector to the desired strength Coffeematic brews to perfection, signals when ready and keeps coffee piping-hot without increasing the strength.
Year after year... More people buy Universal Coffeematic than any other coffeemaker!"
Wednesday, February 2, 2011
Tokalon cosmetics, 1947
Scanned from Portuguese magazine Século Ilustrado, No. 485, April 19 1947.
"A charming newlywed tells... How beauty brings happiness.
'I tried my best to dance as much as possible, but no man would have me - till the day when a younger friend made me understand how men respond to a smooth, clear skin.'
To sweeten your skin and lend it for a few days the fresh transparency of adolescence, you too should use 'oil-milky' beauty Cream, White Tokalon Cream, oily and at the same time light, so ointy it keeps face powder for eight hours, even in strong wind, and so light it literally disappears into your pores, 'melting' with your skin instead of 'caking on'. This is why White Tokalon Cream manages, like no other, to soothen your skin - without you feeling it on your face - and making it velvety with a perfectly natural matte finish - without it being noticeable."
Tuesday, February 1, 2011
Sakura Beer, 1930s
Click image for 587 x 800 size. Scanned from Taschen's "Japanese Beauties".
(Thanks to Paula Wirth for translating!)
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