Sunday, June 13, 2010

Fiat, 1961

Fiat ad, 1961, originally uploaded by Gatochy.

Scanned from The Golden Age of Advertising - the 60s. Click image for 751 x 1000 size.

"He wanted a Fiat Spider

She wanted a Fiat '600'

The Fiat 1200 Spider is all the car a man could want. A tiger on the road. Stunning Italian styling by Pinin Farina. Careful Italian craftsmanship in every detail. A humming 1221 cc. engine that delivers plenty of zip and about 27 miles a gallon. (...)

The Fiat 600 is everyone's ideal car, perfect for scooting to the supermarket, dropping the kids off at school, or taking the whole family to grandma's for the weekend. It parks in spaces that don't look big enough for a bike. Delivers about 40 miles a gallon.

They got them both (... and saved a garageful of money!)"

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