Pet Evaporated Milk, 1978

Pet Evaporated Milk ad, 1978, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 70s". Click image for 672 x 874 size.

"The Cream of evaporated milk

PET is made to be rich. So very, very rich, you can use it as cream. That's why it's the cream of Evaporated Milk.

Creamy
Smooth in your coffee.

Like cream, PET lightens the taste as it lightens the color. Smooth, mellow. Glowing with flavor. And it's so economical to use."