General Motors, 1931

General Motors ad, 1931, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 30s". Click image for 700 x 449 size.

"Examine the value

The General Motors Corporation maintains a creative staff known as the Art and Color Section to aid and counsel the division engineers in the style development of general Motors cars. The special province of this staff embraces style, color and appointments, and under its skillful handleg, lines and proportions yield to fashion influences well in advance of the prevailing mode. Through the activities of the Art and Color Section, General Motors is kept abreast of style changes and in co-operation with division engineers conscientious effort is made to secure the most pleasing effects."