Burgerbits Dog Food, 1962

Burgerbits Dog Food ad, 1962, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 60s". Click image for 486 x 698 size.

Gillette Razor Blades, 1946

O Século Ilustrado, March 16, 1946 - 25b, originally uploaded by Gatochy.

Scanned from Portuguese magazine O Século Ilustrado, March 16, 1946. Click image for 541 x 800 size.

"Speed, simplicity, smoothness, eficiency and economy! That's the Gillette shaving process. If you can't always find Gillette Razor Blades remember they're excellent... and they're still in limited supply."

Kodak, 1930

Ilustração, No. 113, September 1 1930 - 2, originally uploaded by Gatochy.

Scanned from Portuguese magazine Ilustração, No. 113, September 1 1930. Click image for 1072 x 1522 size.

"The holidays are here!

This year your holidays are going to be calm, wonderful, free from cares or chores... You can't do without a Kodak, to keep alive forever the joy of your loved ones, the picturesque local customs, the charming landscapes.

Your holiday's joy will last forever in Kodak photos

The Kodak Company - first one to make amateur photographic cameras - has dozens of Kodak models at your disposal, simple and economic, that you may easily obtain, in ten small monthly payments, through the Kodak Rental System of Payments!

Brownies........ 70 escudos*
Kodaks.......... 130 escudos

In establishments bearing this plaque you will be given all information regarding the choice of your Kodak, which you will be taught to use in just a few minutes. There you may buy Kodak film - the quality standard film - along with all Kodak articles."

* Portuguese coin.

Underwood Typewriters, 1922

Underwood Typewriters ad, 1922, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 677 x 878 size.

"The Spirit of Giving
Christmas - 1922"

McCallum Hosiery, 1914

McCallum Hosiery ad, 1914, originally uploaded by Gatochy.

From Taschen's "All-American Ads 1900-1919". Click image for 580 x 700 size.

"'Silk Stockings?'

Of course, some beautiful silk stockings would be just the thing! Something a little better than she would buy herself. She'd like McCallum's No. 113 - very fine black all silk hose, known to be the most satisfactory silk stocking made. Or. No. 201 - very sheer, with hand embroidered clocks. McCallum's No. 153 are made in any color to match shoes or gowns on a few day's notice.

McCallum's Silk Hosiery

If you're making gift's of men's hose - ask for McCallum's No. 326 - pure thread silk, heavy weight, black and colors. And No. 329 - rib-shot silk, the most distinctive hose on the market.

Sold at the Best Shops Everywhere."

The people's interest is placed above everything else, 1983

The people's interest is placed above everything else, 1983, originally uploaded by Gatochy.

Scanned from "Chinese Propaganda Posters" by Stefan R. Landsberger. Click image for 705 x 1017 size.

Philip Castle, Heineken ad, Harry Wheatcroft, 1976

Philip Castle, Heineken ad, Harry Wheatcroft, 1976, originally uploaded by Gatochy.

Scanned from the book "Airflow," 1980. Click image for 582 x 800 size.

Kal Kan Dog Food, 1963

Kal Kan Dog Food ad, 1963, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 60s". Click image for 576 x 800 size.

Sândia cosmetics, 1947

Século Ilustrado, No. 482, March 29 1947 - 6a, originally uploaded by Gatochy.

Scanned from Portuguese magazine Século Ilustrado, No. 482, March 29 1947.

"Beauty is a promise of happiness! Stendhal

Sândia has created 3 new products that synthesize the latest acquisitions on beauty treatments, formulas by a specialized chemist:

1- Day creame no. 1 for oily or neutral skin

2- Day cream n. 2 for dry or neutral skin

3- Cold-cream to nourish or cleanse your skin

Sândia, beauty within everyone's reach."

Fiat 521, 1930

Ilustração, No. 110, July 16, 1930 - 1, originally uploaded by Gatochy.

Scanned from Portuguese magazine Ilustração, No. 110, July 16, 1930. Illustration by Ilberino dos Santos. Click image for 990 x 1522 size.

"In spite of its high rank, it's affordable to all."

Wm Neu, Auburn Straight Eight, 1927

Wm Neu, Auburn Straight Eight ad, 1927, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 900 x 634 size.

"The Greatest Straight Eight

Power, comfort, ease of handling and long life, Greater than you have ever known before."

Woolco Cottons Quality Crochet and Embroidery ad, 1919

Woolco Cottons Quality Crochet and Embroidery ad, 1919, originally uploaded by Gatochy.

From Taschen's "All-American Ads 1900-1919". Click image for 462 x 700 size.

Spread Spring all over the Divine Land - dedicated to those who contributed to the Four Modernizations, 1983

Spread Spring all over the Divine Land - dedicated to those who contributed to the Four Modernizations, 1983, originally uploaded by Gatochy.

Scanned from "Chinese Propaganda Posters" by Stefan R. Landsberger. Click image for 961 x 1380 size.

Jell-O, 1956

1956.10.01 Life P115, originally uploaded by Wishbook.

Life magazine, 1956.

"Hey, diddle, diddle! The cat and the fiddle!
The cow jumped over the moon.
The moon was all yellow and-yum-m-made of Jell-O,
So the cow went back for a spoon."

Bonne Bell Lip-Smacker, 1979

Bonne Bell Lip-Smacker, 1979, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 70s". Click image for 1000 x 695 size.

"Come to Lip-Smacker Land.

It's a yum-yum place where you'll find 32 of the smackingest flavors under the sun. Among them are the uncontested favorite American flavors that only come from Bonne Bell. And where is Lip-Smacker Land? Anyplace you go where Lip-Smackers are. Goodness knows it's just about anywhere. And it only costs 2 and a half smackers to get your very own, 4-times-bigger-than-ordinary-lip-gloss, with the special moisturizers and super sheen. Cone on to Lip-Smacker Land. We're always making a new batch."

Bethlehem Steel, 1963

Bethlehem Steel ad, 1963, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 60s".

"Why do major airlines serve soft drinks in cans? For the very same reason you'll switch some day soon... convenience. Cans take less space... eaier to store. Cans weigh less... easier to carry. They chill faster. Rugged, too. And no deposits, no returns! Convinced? Pick up a dozen of your favorite soft drinks... in conveninent cans."

Mentholatum, 1947

Século Ilustrado, No. 482, March 29 1947 - 6b, originally uploaded by Gatochy.

Scanned from Portuguese magazine Século Ilustrado, No. 482, March 29 1947.

"Be careful! Catarrh is serious business! At the first signs of a cold apply Mentholatum on your chest, throat and nose."

Auto-Gazo Gasoline, 1930

Ilustração, No. 109, July 1 1930 - back cover, originally uploaded by Gatochy.

Scanned from Portuguese magazine Ilustração, No. 109, July 1 1930. Click image for 652 x 1000 size.

"To avoid detonation experience advises using Auto-Gazo anti-detonation gasoline

Vacuum Oil Company, makers of Gargoyle Mobiloil Motor Oils."

Fisk Red Top Tires, 1917

Harrison Cady, Fisk Red Top Tires ad, 1917, originally uploaded by Gatochy.

From Taschen's "All-American Ads 1900-1919". Illustration by Harrison Cady. Click image for 560 x 800 size.

"Fisk Red Top Reg. U. S. Pat. Off.

The Tire for Spring Driving

Fisk Service is Different

Changes, inspections, instruction, absolutely free in more than 100 Fisk Branches, regardless of the make of tire used. Consult Telephone Directory for nearest Branch Address.

Stunning! of rugged construction and liberal mileage, with distinctive red non-skid tread and contrasting sidewall - the final touch to the perfectly appointed car."

Ford, 1902

Ford ad, 1902, originally uploaded by Gatochy.

From Taschen's "All-American Ads 1900-1919". Click image for 477 x 600 size.

"The Ford Motor Car

In the eyes of the chauffeur

Is the most satisfactory Automobile made for every day service. The two-cylinder (opposed) motor gives 8 actual horse power and eliminates the vibration so noticeable in other machines. The body is luxurious and comfortable and can be removed from the Chassis by loosening six bolts.

We agree to assume all responsibility in any action the TRUST may take reagarding alleged infringement of the Selden Patent to prevent you from buying the Ford -- 'The Car of Satisfaction'.

We hold the world's record

The Ford '999' (the fastest machine in the world), driven by Mr. Ford, made a mile in 39 2/5 seconds, equal to 92 miles an hour.

See this mechanical triumph at the Chicago Show. Write for illustrated catalogue and name of our nearest agent."

Serve customers in a cultured, civilized and enthusiastic manner, 1982

Serve customers in a cultured, civilized and enthusiastic manner, 1982, originally uploaded by Gatochy.

Scanned from "Chinese Propaganda Posters" by Stefan R. Landsberger. Click image for 997 x 1368 size.

Weyenberg Massagic Footwear, 1972

Weyenberg Massagic Footwear, 1972, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 70s". Click image for 586 x 800 size.

"Keep her where she belongs..."

John Alcorn, Pepsi, 1969

John Alcorn, Pepsi ad, 1969, originally uploaded by Gatochy.

Dermoprotex moisturizer, 1947

Século Ilustrado, No. 482, March 29 1947 - 10a, originally uploaded by Gatochy.

Scanned from Portuguese magazine Século Ilustrado, No. 482, March 29 1947. Click image for 822 x 874 size.

Ford Lincoln, 1930

Ilustração, No. 109, July 1 1930 - 43, originally uploaded by Gatochy.

Scanned from Portuguese magazine Ilustração, No. 109, July 1 1930. Illustration by Aníbal Tejada. Click image for 956 x 1504 size.

"The Alcazar of Segovia

The Alcazar with its towers, garnished with pearls, its windows tearing over abysses, its walls ornated with beautiful arabesques...

The Alcazar of Segovia is full of beauty, elegance, and an elegance in its pure, beautiful lines... The same qualities that make the Lincoln the select and aristocratic car by excellence.

To own a Lincoln is the most eloquent demonstration of of taste and high social status."

Pyrex Cookware, 1924

Pyrex Cookware ad, 1924, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 966 x 1300 size.

"and when the pie is opened

there is always a new appetite
delight in any Meat. Game or
Chicken Pie. perfectly baked and
served piping hot in transparent

Pyrex

which keeps the food hot throughout the entire meal. The modern housekeeper finds Pyrex a necessity for the kitchen -- and attraction for the table. Pyrex bakes food better and serves it appetizingly in the same dish -- saving time, fuel and extra pot and pan scouring.

Pyrex Chicken Pie by Ida Bailey Allen, international food authority.

2 (4 pound) chicken
2 quarts water
1 1/2 cupfuls peas
1 1/2 cupfuls potato balls
6 cooked onions
1/2 cupful milk
2 cupfuls flour
4 teaspoonfuls baking powder
1 teaspoonful salt
2 tablespoonfuls shortening

Cut up chicken as for fricassee, cover with water, add 2 teaspoonfuls salt and simmer until meat is tender. Drain chicken, and thicken a quart of the stock with 4 tablespoonfuls of flour blended with 1/4 cupful cold water. Remove chicken from bones, add to gravy with the onions, peas and potato balls, bring to boiling point, pour into a Pyrex dish and cover with biscuit crust rolled to one-half inch thickness or cut into biscuits. Bake 35 minutes in hot oven -- 375º F. Place dish on Pyrex glass serving tray and garnish with parsley.

To make crust, sift flour, baking powder and salt. Rub in shortening, moisten with milk, turn on floured board, pat to one-half inch thickness and use as desired.

Illustrating No. 465, Pyrex Pudding Dish and No. 708, Pyrex Serving Tray. At all Dealers' in U. S."

Brilliant Eyes Liquid Kohol Egyptian, 1916

Brilliant Eyes Liquid Kohol Egyptian ad, 1916, originally uploaded by Gatochy.

Scanned from Bronwen Meredith's "Vogue Body and Beauty Book" 1977.

"Brilliant eyes

Liquid Kohol Egyptian

An Oriental preparation for darkening the eyebrows and eyelashes, promotes the growth. Will not rub off.

Price 2/6 and 5/6 the case. Prepared by Unwin & Albert 6 Belgrave Mansions, London S.W."